Earth Island Institute filed a lawsuit against the Coca-Cola Company, the American multinational beverage corporation, for its false and deceptive portrayal as a sustainable and environmentally friendly company while in reality generating more plastic pollution than any other company in the world. Earth Island Institute filed the case in the District of Columbia Superior Court, alleging that Coca-Cola is in violation of the District of Columbia’s Consumer Protection Procedures Act (CPPA). The CPPA is a consumer protection law that prohibits a wide variety of deceptive and unconscionable business practices. The statute specifically provides that a public-interest organization, like Earth Island, may bring an action on behalf of consumers and the general public for relief from the unlawful conduct directed at consumers. If successful, this lawsuit will prevent Coca-Cola from falsely advertising its business as sustainable, among other things.
Bay Area group sues Coca-Cola over plastic pollution 'greenwashing'
Environmental Group Files Lawsuit Against Coca-Cola for False Advertising
Complaint filed in the District of Columbia Superior Court against Coca-Cola alleging claims under DC's Consumer Protection Procedures Act.