Legal Battle in Germany Leaves Diesel in the Dust – May 29, 2018
German court empowers cities to ban diesel vehicles due to dangerous health effects
In 2009, Volkswagen launched an aggressive advertising campaign in the US under the banner of "clean diesel," presenting its new range of diesel cars as an eco-conscious choice that offered "efficiency without compromise." This strategy for selling diesel vehicles was new to the US but had already succeeded in Europe. Ever since the Kyoto Protocol was signed in 1997, European governments and car manufacturers have collaborated to promote diesel as a sustainable alternative to gasoline.
Photo by Dave Pinter